Ad Testing
Optimize ads and put them in front of the right audiences to maximize results.
Harness customer feedback
Test and refine both video and display ads to successfully achieve campaign goals. Know how they score on key metrics before launch, enabling you to optimize targeting for specific audiences and channels.
Run campaigns with certainty
Launch tests and get actionable results in minutes. Make decisions quickly and confidently with in-platform access to DISQO’s direct audience.
Test throughout the
campaign lifecycle
- Use feedback from your target audience to fine-tune creative before going live.
- Test across different audiences to inform budget allocation.
- Diagnose under-performing campaigns mid-flight and pivot promptly.
Optimize with
confidence
- Analyze results against our proprietary benchmarks – or customize your own.
- Compare multiple creatives and pick winners based on KPIs that matter most.
- Evaluate competitors’ ads, measuring their reception against yours.
Make customer-driven
decisions fast
- Target participants based on demographics and custom criteria to align with campaign targeting.
- Launch quickly with expert-designed templates, aligned to industry standard metrics.
- Explore results easily with our intuitive scorecard and dashboard.
Get started today
Understand and transform every customer experience with DISQO.
Solutions built for...
Fuel your brand growth
Category-leading brands push the boundaries and redefine success. DISQO’s ad effectiveness measurement platform connects brands to consumers – their ad exposures, brand sentiment, and digital behaviors – to measure incrementality. With a comprehensive view across platforms and the customer journey, know what truly works. Confidently optimize your advertising, plan smarter, and fuel unstoppable growth.
Advise your clients with confidence
Measurement is your edge. With DISQO’s ad effectiveness measurement platform, connect with consumers to understand their ad exposures, brand sentiment, and digital behaviors. With this deterministic insight, know what’s driving incrementality in your media plans, so you can optimize and exceed client expectations. Show up with the industry’s best and prove your value every time.
Prove your platform's impact
Your audience is powerful, and your ad inventory delivers results. DISQO helps you understand and showcase that impact — from brand lift incrementality to performance KPIs like web and search incrementality — so you can share compelling stories with advertisers and grow your influence.
Answer the questions that matter
High-quality insights start with real people. DISQO’s 100% proprietary audience delivers fast, actionable insights to meet today’s soaring demand for trustworthy, high-quality research.
Fuel your brand growth
Category-leading brands push the boundaries and redefine success. DISQO’s ad effectiveness measurement platform connects brands to consumers – their ad exposures, brand sentiment, and digital behaviors – to measure incrementality. With a comprehensive view across platforms and the customer journey, know what truly works. Confidently optimize your advertising, plan smarter, and fuel unstoppable growth.
Advise your clients with confidence
Measurement is your edge. With DISQO’s ad effectiveness measurement platform, connect with consumers to understand their ad exposures, brand sentiment, and digital behaviors. With this deterministic insight, know what’s driving incrementality in your media plans, so you can optimize and exceed client expectations. Show up with the industry’s best and prove your value every time.
Prove your platform's impact
Your audience is powerful, and your ad inventory delivers results. DISQO helps you understand and showcase that impact — from brand lift incrementality to performance KPIs like web and search incrementality — so you can share compelling stories with advertisers and grow your influence.
Answer the questions that matter
High-quality insights start with real people. DISQO’s 100% proprietary audience delivers fast, actionable insights to meet today’s soaring demand for trustworthy, high-quality research.
Trusted by
Whitney Harris
CRM Marketing Lead
“DISQO has reduced negative consumer feedback we receive to our marketing collateral by giving us the ability to understand consumer reactions in advance of launching campaigns.”
Katie Hanson
VP, Innovation, Strategy, & Product Development
Crystal Cao
Campaign Lead
“We often don’t know how well our clients will react to certain ad content, splash page layouts, or design choices. Using DISQO as a test option before we launch our campaign gives us invaluable insights.”
Related resources
Delve into DISQO’s latest CX insights reports, articles, and case studies to learn about how DISQO’s audience helps drive ad campaign impact.
