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    Featured Content

    Impact of the TikTok Ban on Social Media Advertising
    • tag Articles
    • Jan 19, 2025
    • Featured Featured
    • time 6 min read

    Impact of the TikTok Ban on Social Media Advertising

    A marketer’s guide to navigating the volatile environment surrounding the TikTok ban On the evening of January 18, two-and-a-half hours before the US governme...

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    Featured Content

    Impact of the TikTok Ban on Social Media Advertising
    • tag Articles
    • Jan 19, 2025
    • Featured Featured
    • time 6 min read

    Impact of the TikTok Ban on Social Media Advertising

    A marketer’s guide to navigating the volatile environment surrounding the TikTok ban On the evening of January 18, two-and-a-half hours before the US governme...

    Read more
  • Why DISQO?

    Why DISQO?

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    Featured Content

    blue and purple patterns with a pink silhouette representing TikTok advertising
    • tag Press release
    • Jun 13, 2024
    • Featured Featured

    TikTok’s impact on brand attitudes and performance outcomes grows

    63% of people have positive perceptions of TikTok ads; 14% said they make purchases from a TikTok recommendation on a weekly basis June 13, 2024, Los Angeles, C...

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    DISQO Senior Insights Director, Lauren Baker
    • tag Articles
    • Sep 17, 2024
    • Featured Featured
    • time 3 min read

    Navigating Gift List Timing: Strategies for Holiday Advertising

    Maximize your holiday ad campaigns by aligning with consumer gift list timing and boosting your holiday advertising measurement. As the holiday season approache...

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Why DISQO?

Because you need to understand the whole customer journey

DISQO is a new kind of platform for understanding every customer… every touchpoint… and every outcome.

Every customer. Every touchpoint.
Every outcome!

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Every customer

Learn from the customers you have and the customers you want. All of your target customers, even your competitors’ customers. They’re all represented in DISQO’s single-source audience of 2M+ consumers. They’ve opted in to share their opinions and digital behaviors with you.

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Every touchpoint

Get holistic, single-source insights across all media, social, and e-commerce platforms. DISQO’s audience is 100% direct and opted in to share their opinions and digital behaviors with you. 

 

Finally, this means you’re invited to see how people interact with your brand across digital, TV, CTV, social, mobile, and retail sites. Measure every message, across every channel, at every moment in the journey.

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Every outcome

Understand sentiment and behavior throughout the customer journey. Because select members of DISQO’s audience opt in to share their digital behaviors, you can go beyond just what people say. Understand what people think, what people do, what they buy, and why. 

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Innovations to transform every experience

DISQO let’s you see beyond what others can see, so you can go beyond what others can do. 

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Unlock peerless insights with the largest single-source consumer audience.

Only DISQO powers your research with the largest, direct and single-source consumer audience. Our fully consented audience fuels better insights with scale, quality, and unique behavioral targeting.

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Advertise with confidence and measure your campaigns’ brand lift and outcomes lift without blind spots.

Measure total lift across all media platforms — digital, social, CTV, mobile, e-commerce, and TV.

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Read more about how DISQO’s platform is powering unparalleled insights into today’s consumers. 

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About DISQO

DISQO is the leading ad effectiveness measurement platform, empowering brands, agencies, and media companies to drive growth with trusted, brand-and-performance, cross-media insights. Powered by the industry’s largest opt-in consumer data platform, DISQO delivers identity-based measurement and audience solutions backed by millions of engaged, consumers. By capturing real journeys and sentiments, we help connect people with the brands and media they value while proving media impact across all channels through DISQO’s expert insight and AI-driven intelligence. Recognized by Deloitte’s Fast 500, Ad Age’s Best Places to Work, and awarded for excellence in ad measurement by Digiday and Cynopsis Media, DISQO is shaping the future of advertising. Follow @DISQO on LinkedIn.

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400 N Brand Blvd 6th Floor
Glendale, CA 91203
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Yerevan 0038

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Locations

DISQO HQ
400 N Brand Blvd 6th Floor
Glendale, CA 91203
New York Office
52 Vanderbilt Ave Suite 602
New York, NY 10017
Armenia Office
16 Halabyan
Yerevan 0038

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