Products

Ad Measurement

Brand Lift

Measure the incremental impact of advertising on brand outcomes.

Outcomes Lift

Understand the incremental performance of your advertising on search lift, web lift, and commerce activity.

Audience Access

API

Automate audience access to the largest direct US Consumer audience for market research and consumer studies.

Research Management

Let our team of marketing research experts ensure the success of your complex projects.

Explore all products
Solutions
Roles

Marketers

See beyond what others can see, so your marketing goes beyond

Researchers

Complex studies to rapid research, our experience platform has you covered

Companies

Consumer Brands

Fuel your brand growth

Ad Agencies

Prove and increase campaign impact to win more business

Media & Publishing

Demonstrate the value of your platform and ad inventory

Market Research Firms

Power your research with direct single-source consumer audience

Featured Content

Articles

Jan 19, 2025

Featured

6 min read

Impact of the TikTok Ban on Social Media Advertising

A marketer’s guide to navigating the volatile environment surrounding the TikTok ban On the evening of January 18, two-and-a-half hours before the US governme...

Read more
Resources
Learn

Articles

Get POVs on the transformation of customer experience.

Case studies

Learn how clients are driving business results with DISQO.

Reports

Dive into insights on consumerism, media, and customer behaviors.

Connect

Events & Webinars

Connect with DISQO at upcoming industry events and join our next webinar to hear from clients blazing new trails in brand experience.

Explore all resources

Featured Content

Articles

Jan 19, 2025

Featured

6 min read

Impact of the TikTok Ban on Social Media Advertising

A marketer’s guide to navigating the volatile environment surrounding the TikTok ban On the evening of January 18, two-and-a-half hours before the US governme...

Read more
Why DISQO?
Why DISQO?

Every customer

Your customers and your next customers are represented

Every touchpoint

Measure the complete customer journey across platforms

Every outcome

Understand what people think and what they actually do

Featured Content

Press release

Jun 13, 2024

Featured

TikTok’s impact on brand attitudes and performance outcomes grows

63% of people have positive perceptions of TikTok ads; 14% said they make purchases from a TikTok recommendation on a weekly basis June 13, 2024, Los Angeles, C...

Read more
Company
Life at DISQO

Learn

About DISQO

Company Blog

Careers

Newsroom

Featured Content

Articles

Sep 17, 2024

Featured

3 min read

Navigating Gift List Timing: Strategies for Holiday Advertising

Maximize your holiday ad campaigns by aligning with consumer gift list timing and boosting your holiday advertising measurement. As the holiday season approache...

Read more

Who we help

Brands, agencies, publishers, and researchers are propelling extraordinary customer experiences with DISQO

From in-depth consumer insights to early-stage user discover, comparison testing, ad testing, holistic ad measurement and customer feedback, DISQO’s CX platform puts your customers at the center of every critical decision.

Give your customers what they want

Understand every customer, touchpoint, and outcome and make the right decisions across your business.

Every customer

Understand every target audience and glean every insight you need to fuel your growth.
Ensure product market fit with with early-stage user discovery, concept testing and comparson testing.
Optimize your marketing with the right messages and creative strategies that you’ve proven will resonate with customers.

Every touchpoint

Manage your customers’ experience with visibility into every touchpoint they have with your brand.
See across garden walls to measure and understand how your customers are experience your brand in their digital lives.
Learn about your customers and prospective customers’ touchpoints with your competitors.

Every outcome

Granularly measure advertising effectiveness with cross-platform brand and outcomes lift.
Via a single, objective source connect what your customers think with what they actually do in their purchase journeys.
Efficiently and continuously collect feedback from customers to optimize your products and brand experiences for maximum customer value.

Products

Make decisions across your entire value chain with data you can trust.

BL

Brand Lift

Test every ad and measure total effectiveness with brand lift and outcomes lift.