Your measurement partner with world-class expertise
What makes our engagement unique?Our partnership - we only succeed together
Relentless precision. Purpose-led guidance. Adaptive strategy. Client obsession.
Expert partnership, every step of the way
With DISQO, you don’t just get a measurement platform—you get a team of seasoned experts who know your business inside and out. Before launch, we invest the time to understand your goals, media mix, and campaign design so that every study is architected with purpose. We offer teams of specialists to guide you through the process, ensuring clarity along the way, giving you confidence that nothing is missed.
Always on, always flexible
Your priorities can shift quickly, and we adapt just as fast. Whether you need ad hoc check-ins, custom deliverables, or deep-dive analysis, we meet you where you are and on your schedule. Our team continuously monitors studies in field, sharing real-time updates and surfacing early signals so you always know how your campaign is tracking. Our flexible approach ensures that your unique needs shape the way we deliver insights.
Built for long-term success
We see every engagement as just the beginning. Our team is committed to investing in lasting relationships with partners that invest in us. That’s why our services can extend beyond standard reporting to provide tailored insights that directly inform your most critical business decisions. We help you navigate today’s campaigns while setting you up for smarter, stronger strategies tomorrow—making measurement not just an operational task, but a strategic advantage.
Sophisticated measurement allows you to cut by the following dimensions
Audience
Channel
Media partners
Creative
Placement
Frequency
In their own words
The relationship and partnership with the DISQO team have been excellent. They work with us as partners and care about how we go to market. The results we see with DISQO allow us to develop the most impactful and powerful measurement solution out there. It's been a great partnership, which cannot be overstated. We gain answers to the questions that are most important to us and our clients.
Katie Kieft
Director of Analytics
We work very closely with the insights team as we extract insights and learnings and recommendations from a campaign's performance. They really help us brainstorm why certain metrics performed in a particular way and guide us in positioning those results to clients.
Michele Resnick
Senior Director, Campaign Effectiveness
There are people at DISQO who really feel like an extension of our team and I truly, truly mean that. They're so helpful in not only getting us what we need for our specific campaign studies, but...they've helped us to establish norms, they've been really instrumental in helping us with our overall performance storytelling off of the group of studies that we've conducted together beyond the individual campaign stories. And they really help us to tell a more robust story than single platform brand left alone. It's a much more premium offering to our clients while we're talking about premium.
Jennifer Strapp
VP Audience Impact & Intelligence
What to measure with DISQO
Brand Lift
Measure how advertising shifts consumer attitudes and brand perception
Outcome Lift
Capture the actions people take in response to advertising
Frequently Asked Questions
What kind of support do I get when I work with DISQO?
You’ll have a team of experts who can guide you from kickoff through final insights. They handle setup, monitor your campaign in field, and make sure every detail is covered.
What kind of support do I get when I use DISQO’s self-service Brand Lift platform for media companies?
As a self-service offering, you’ll have access to our Help Center resources, video tutorials, and chat and phone support.
Do all clients get the same level of service?
No — support is flexible based on your needs and budget. Some clients prefer lighter-touch service for straightforward studies, while high-value or complex campaigns often include white-glove support with more consultative guidance.
Will I get updates while my campaign is still live?
Absolutely. We continuously monitor studies and share early signals, so you don’t have to wait until the end to see how performance is trending.
What happens after the campaign ends?
Our team helps interpret results, explain why metrics performed the way they did, and connect insights to your larger strategy moving forward. When you’re ready to measure your next campaign, we can compare results between studies (where applicable) and start building a cache of norms for your business.
How does onboarding typically work for new clients?
Before launch, we invest time to understand your goals, media mix, and survey design. That way, every study is architected with purpose and set up to answer your most important questions.
Who will I work with day-to-day?
For most engagements, you’ll typically have a multi-member team of specialists — including customer success, insights, and technical experts — who act as an extension of your team.
Can DISQO help explain complex results to stakeholders?
Yes. Our insights managers don’t just deliver numbers — they help you craft the story behind the results so you can share them with confidence.
Is DISQO a good fit for long-term partnerships, or just one-off projects?
Many clients start with a single study, but most stay with us long term. We build relationships that scale with your needs, supporting both immediate campaigns and your broader measurement strategy.